Ibricks has launched the fashion SNS 'Release', providing a platform for users to share and communicate their fashion styles through videos and photos.
Users can share various fashion styles and check the latest trends, and create their own fashion feed to increase their influence.
Currently, Release is offering 10 million won worth of prizes as a launch promotion and is available for download on the Apple App Store and Google Play Store.
ibricks Accelerates New Business Initiatives with Fashion Sharing Platform for Fashionistas
ibricks, a specialized artificial intelligence (AI) company in natural language processing, announced the official launch of its fashion social media service, ‘lillys’, on the 1st of this month.
lillys (www.lillys.co.kr) is a social networking service (SNS) where individuals can freely express their fashion ideas and styles through videos and photos and interact with others who share the same interests. As a communication space for sharing fashion stories, it provides services within a social media environment familiar to the younger generation, enabling them to quickly check and share the latest fashion trends.
Users can create and upload feeds in ‘Clip’, ‘Snap’, and ‘Collection’ formats to showcase their unique styles. While Clip and Snap are feed formats that visually express one's style, fit, and individuality, Collection allows users to share their desired fashion style and interests in more detail by utilizing not only their own posts but also scraped posts from other users. Since the focus is on sharing fashion information and experiences rather than selling fashion items, users can cultivate their own influence within the lillys space.
Users who have downloaded and used lillys since its launch have left positive feedback, such as, ‘Although it hasn't been long since its release, I can get a real-time grasp of fashion trends through fashion videos shared by people with similar styles to mine, which gives me a special joy specific to fashion’, and ‘I hope this fun social media service will grow into a place where I can encounter diverse fashion styles.’
To celebrate the launch of lillys, a new SNS for fashion enthusiasts, ibricks is holding a large-scale promotional event. From May 1st to August 31st, four types of events, including membership registration and ‘My First Feed’, will be held. Participants will receive prizes worth a total of 10 million won, including Shinsegae Department Store gift certificates, Naver Pay coupons, and Starbucks gift cards. The promotion will be conducted in two phases, and details can be found on the lillys homepage and app.
ibricks CEO, Jong-Hyun Chae, said, “Fashion is a constantly evolving subject that captures people's interest, but there hasn't been a video-based fashion information sharing SNS.” He added, “Just as video sharing through social media platforms has become commonplace, ibricks hopes that lillys, a fashion video sharing SNS developed based on our technological prowess, will enable over 10 million domestic online fashion platform users to share their fashion preferences and information they've always been interested in and interact with others who share similar interests.”
lillys can be downloaded from the Apple App Store and Google Play Store.
About ibricks
Founded in 2016, ibricks is a Korean natural language processing specialist company that operates various businesses, including △hybrid chatbots, △cloud-based search, △real-time personalized content recommendations based on user behavior, and △unstructured data analysis using Text Analytics.