Post summarized by durumis AI
- 팜스태프는 농부들의 목소리를 반영한 농자재 브랜드 'Farmer Remedy'를 출시하여 농업 혁신에 기여하고 있다.
- 강원도 농부와 협력하여 개발된 스마트팜 전용 양액 배지는 기존 제품의 단점을 보완하여 작물 생육과 수확량 증대에 효과적이다.
- 팜스태프는 앞으로도 농부들과의 협력을 통해 다양한 농자재를 개발하며 지속 가능한 농업 생태계 조성에 힘쓸 계획이다.
This post has been translated by AI.
Post summarized by durumis AI
Innovative agricultural material brand ‘Farmer Remedy’ reflecting the voices of farmers
Smart farm-exclusive nutrient solution media born from collaboration with Gangwon-do farmers, opening a new horizon for agricultural innovation
FarmStaff, a farm impact business startup that leads innovation in the agricultural field and is an incubated company of accelerator Kingsley Ventures, has launched a new agricultural material brand ‘Farmer Remedy’.
Farmer Remedy is gaining attention by showcasing products developed by reflecting the voices of actual farm owners, unlike conventional agricultural material development methods. The brand concept focuses on actively incorporating the actual needs and concerns of farm owners into the product development process.
FarmStaff is a farm impact business startup that began as an in-house venture of the Isu Group, and with its core competency in brand marketing solutions, it is working to solve problems that farmers find difficult to resolve on their own, including branding, marketing, distribution, and agricultural materials. Based on these technological strengths, FarmStaff has been selected for the Agricultural Technology Promotion Agency’s venture fostering support project and has achieved results such as securing seed investment from Sofoo Ventures, recognizing its business potential.
The first product of Farmer Remedy is a nutrient solution media for smart farm cultivation, developed in collaboration with Ansoo-min, a farmer with 30 years of experience in Hwacheon, Gangwon-do. Nutrient solution media, one of the most crucial elements in smart farms, directly impacts the health and yield of crops. However, conventional nutrient solution media often had inconsistent physical properties, making it challenging for farm owners to manage crop growth.
To address this issue, Ansoo-min and FarmStaff developed a new nutrient solution media with a multi-layered structure using coco peat dust and chips, incorporating both fine and coarse particles. This media is designed to enhance both water retention and drainage, ensuring a stable water supply, and it offers the significant advantage of making pH and EC (electrical conductivity) management easier.
These improvements are expected to significantly increase the efficiency of smart farms by alleviating the concerns of farmers and providing a better growing environment. FarmStaff plans to continue collaborating closely with farm owners to develop a variety of agricultural materials that meet their real needs.
FarmStaff Introduction
FarmStaff focuses on farm impact management as its core business area, collaboratively resolving issues that farmers find challenging to address on their own, including branding, marketing, distribution, and agricultural materials. With a mission to support sustainable agriculture, it conducts various activities. It strives to build a healthy agricultural ecosystem so that agricultural products can continue to grow and be consumed in this land.
Kingsley Ventures Introduction
Kingsley Ventures is a global accelerator and TIPS operator established under the leadership of Kingsley Capital Partners LLP, a UK-based PE/VC. It supports Game Changers who possess unique technologies, creative ideas, and manpower, who are looking further and moving faster.
Website: http://kingsley.co.kr
Contact
FarmStaff
Jungwoo Kim, CEO