Deskerr and Better Monday have partnered to host a variety of community classes at Deskerr stores.
They plan to expand customer touchpoints and enhance brand awareness through classes related to the professional lifestyle, such as spirit pairing, book talks, and wine classes.
Deskerr plans to expand its brand experience through various collaborations that support a better daily life and growth for working professionals.
DESKER stores, including Centum City, and other locations nationwide are scheduled to expand and open community classes... Expanding touchpoints with customers
Various themed Better Monday Club events are being held, such as SpiriTea pairing and tasting, book talks, and wine classes.
Fursys Group's DESKER, a work and lifestyle furniture brand that creates better possibilities, has signed a memorandum of understanding (MOU) with Better Monday, a workplace lifestyle platform, to conduct a variety of themed community classes.
Better Monday is a startup that proposes customized lifestyles that can improve the quality of life for office workers. It operates Better Monday Coffee, a healthy beverage brand for office workers, and Better Monday Club, a community platform for office workers.
Through this collaboration, the two companies will host DESKER X Better Monday Club community events at DESKER spaces. Starting in May, various themed community classes, such as SpiriTea (SpiriTea) pairing and tasting, book talks, wine classes, and terrarium workshops, are scheduled to be held at the DESKER Store Centum City, with plans to expand the classes to DESKER stores in various regions. They also plan to cooperate in advertising and marketing, including event promotions for customers visiting DESKER stores.
DESKER expects that through its collaboration with Better Monday, it will be able to expand its reach to local customers and enhance brand awareness by opening community classes in various regions across the country, including Busan. DESKER stated that they will continue to collaborate to create synergies between brands and support office workers' better daily lives and new possibilities and growth, and they look forward to everyone's continued interest and support.
Meanwhile, DESKER, which started as a furniture brand that grows with people who start in 2016, showcases furniture that resembles its users and products that enable high concentration and flexible thinking, and is expanding into a furniture brand that represents the possibility of starting and growing. In particular, DESKER is expanding its opportunities for brand experience beyond furniture display and sales through its stores, including the 'DESKER Design Store,' 'DESKER Signature Store,' 'DESKER Planning Store,' and 'DESKER Store Centum City,' as well as the 'DESKER Workation' space located in Yangyang, Gangwon-do, and the 'DESKER Lounge Hongdae' for those who work. It also provides insights into various spaces.
Website: http://www.fursys.com
Contact Fursys Group (DESKER) Public Relations KPR Sukyoung Jeong 02-3406-2183