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Beyond Honeycomb to Introduce ‘AI Sundae Steak’ at Mitsukoshi Department Store in Tokyo
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Summarized by durumis AI
- Beyond Honeycomb has collaborated with Sundae Sillok and Himes Story to develop AI Sundae Steak and introduce it at Mitsukoshi Department Store.
- AI Sundae Steak is a robotic solution that uses AI to cook Sundae Sillok's premium sundae, providing the best taste and texture.
- Through this pop-up store, they plan to analyze customer responses and use the feedback to target Japanese consumers.
Premium "Sundae Sillok" sausages implemented with Beyond Honeycomb's AI for the highest quality
History Food - Himestoree partnered to create a global joint venture for the world's first sausage steak
Beyond Honeycomb (CEO Hyun-ki Jeong) announced that it will be showcasing "AI Sausage Steak" at the Mitsukoshi Department Store headquarters in Tokyo, Japan, starting from the 15th of this month, in collaboration with premium sausage brand "Sundae Sillok" and its Japanese partner "Himestoree."
Beyond Honeycomb is a startup that has developed technology to quantify the real-time cooking status of food at the molecular level, enabling cooking robots to automatically cook food and reproduce the chef's taste. It has secured a total of 9.4 billion won in investment from LB Investment.
"AI Sausage Steak," developed in collaboration with Sundae Sillok and Himestoree, is a robot solution that analyzes the real-time status of Sundae Sillok premium sausage steak to cook it in real time by analyzing and adjusting the cooking process to achieve the best Maillard reaction and texture. After analyzing customer reactions at the Mitsukoshi Department Store's pop-up store, the company will use the feedback to target Japanese consumers.
Gyeong-hee Yuk, CEO of History Food, which operates Sundae Sillok, said, "Sausage steak requires the skill of evenly browning the entire steak, and by using AI, we can provide customers with the most delicious steak, leading to increased customer satisfaction."
Seo-hyang Hee, CEO of Himestoree, said, "We feel a great sense of pride in showcasing AI-powered sausage steak, going beyond just local production in Japan. We hope that this pop-up at the Mitsukoshi Department Store will be an opportunity for Sundae Sillok and Beyond Honeycomb to become global brands."
Meanwhile, Beyond Honeycomb is expanding business partnerships with various grilled meat brands, including major domestic franchises, through inquiries on its website (www.beyondhoneycomb.com).
Introducing Beyond Honeycomb
Beyond Honeycomb was founded in 2020 by researchers from Samsung Electronics' research institute. The company has developed a solution that uses molecular sensors to enable robots to grill beef, pork, chicken, and fish to chef-level standards. The company has secured a total of 9.4 billion won in investment from LB Investment. The headquarters is located in Yeoksam-dong, Gangnam-gu, Seoul.
Website: http://www.beyondhoneycomb.com
Contact Information
Beyond Honeycomb
Business Team
Sol-ah Han, Director
